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How we work

How we work on your brand

We join early, keep every market in one view and agree costs before the work starts.

  1. Strategy before filing

    We join while a brand is still being created.

  2. One portfolio, one contact

    Every country, deadline and filing in one view.

  3. Options, not panic

    Coexistence, consent, cancellation or litigation, country by country.

  4. Predictable fees

    Fixed fees and retainers, costs approved up front.

Values

You create.
We protect.

  • Commercial first

    Legal advice measured against your business goals, not in the abstract.

  • Borderless by default

    Every market is home ground. We bring the legal and cultural nuance of each jurisdiction, so your brand travels without surprises.

  • Creativity deserves protection

    We work alongside creative teams. Protection should make ideas bolder, not smaller.

  • Responsible innovation

    New technology, AI included, used and protected with care, for you and for the people your brand reaches.

Where we work

Every market is home ground.

We bring the legal and cultural nuance of each jurisdiction, so your brand travels without surprises. One team coordinates filings, campaigns and contracts across every market you enter.

  • United Kingdom
  • European Union
  • Germany
  • Türkiye
  • UAE / Dubai
  • China
  • South Korea
  • Singapore
  • United States
London
17 Green Lanes, London N16 9BS
Istanbul
[Istanbul office address]
Memberships
INTA · ECTA · AIPPI · [Membership] · [Membership]

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